MotorCoach Blog 44

I Am a Motorcoach . . .

. . . Two Seven Eight with you this week, with a long-over-due Logo-Rubbing blog. For those passengers who only recently came aboard, Logo-Rubbing is the motorcoachblog version of “rubbing shoulders with the rich and famous.” It’s all about brand schmoozing, hobnobbing with the fabulous and iconic of roadside pop culture. More important, Logo-Rubbing lets you the passenger in on some essentials of motorcoach identity. I am a commercial entity, part of a larger commercial endeavor, the name of which I boldly bear like a tattoo on my red skin while getting around in a dynamic world of interacting enterprise. And that, for a motorcoach, is most important of all: being out in the mix. The following are more than just famous brand selfies; they are commercial encounters in specific places along my travels.

Selfies

(which by definition means I’m in them . . . though you might have to look for me)

NASA! Wow, I’ve been looking forward to this photo-op since my odometer was in double-digits. Travel with a mission, space-age sophistication . . . I rolled off the assembly line with that attitude! I didn’t actually go to a NASA facility for this one. I was in Cleveland Ohio, along the shore of Lake Erie at Great Lakes Science Center.

Right next door to the Great Lakes Science Center is the Rock & Roll Hall of Fame. Appropriately right out front, adorning the very classy motorcoach that served the travel needs of Johnny Cash, is the original MCI logo – my own make of course. My passengers gathered round and gawked, perhaps some imagining they could hear the strumming of Johnny’s Martin D35 coming from the coach. Meanwhile, my admiration focused on a proud legacy of fine motorcoach manufacturing.

Football season is here! And here I am in Ada, Ohio, at the Wilson Sporting Goods football manufacturing plant. Yes, right here is where Wilson makes the official footballs of the NFL, along with footballs for the NCAA, the CFL, and many other leagues. Here also, let me point out, we have the first ever Logo-Rubbing photo-bomb. Along with the intended pose featuring the Wilson logo and my garage family logo, in the foreground we have the updated (and somewhat football-shaped) MCI logo.

At a Holiday Inn – Ontario, Canada – part of my branding is reflected in that of the hospitality giant. Here are two industries that serve one another well: transport and hospitality. We bring them travelers; they provide a home away from home for a night or two.

And for those who prefer their own home on the road . . . Airstream. A common experience on the highways of America, this Airstream and I pass one another in the parking lot at the Airstream manufacturing plant in Jackson Center, Ohio.

You may recall the English Bulldog with the name of international prestige from a few blogs back. Here is the logo of the company after which he was named. Also at the Airstream lot in Jackson Center, Ohio, this Mercedes camper had just received its deluxe Airstream interior.

Where there are campers, there are people into fishing and other outdoorsy stuff. And almost assuredly they have something in their camper or tackle box purchased at this place. Bass Pro Shops are often part of tour itineraries. This visit was part of a tour with destinations throughout Arkansas.

And finally, high quality products as useful in the home as in a camper are made in this manufacturing facility in Greenville, Ohio.

Here Is The News!

MEETING THE NEWS on the roadways of America, first-hand, real time, real world news—going out and discovering the news . . .

FOOTBALL NEWS: The official NFL football has been made by Wilson since 1941, originally at a Wilson plant in Chicago and at the Ohio plant since 1956. Every Wilson football has tiny W logos embossed in the hide, distinguishing them from counterfeits. Twenty footballs are made from a typical cowhide. NFL and collegiate footballs are made from the area along the backbone where the hide has been sun and weather toughened. Youth league footballs are made from the softer underbelly part of the hide. U.S. high school and collegiate footballs have a thick white line that goes half way around the ball at both ends. On CFL (Canadian Football League) footballs the line goes all the way around the ball. NFL footballs have no line.

AIRSTREAM NEWS: The distinctive Airstream rounded aluminum design has aviation origins. It was the brain-child of aircraft designer William Hawley Bowlus, previously the Construction Superintendent of the Spirit of St. Louis aircraft famously piloted by Charles Lindbergh. Airstream’s association with famous flights does not stop there. In 1969, after completing the first trip to the moon, Apollo 11 crewmembers were quarantined in an Airstream until it could be determined that they had not returned as “Lunar Pathogen” carriers. And NASA utilized Airstreams for decades in transport of astronauts to launch pads.

ORBITAL NEWS: Speaking of NASA: have you ever wanted to feel like part of the team at the National Aeronautics and Space Administration? The International Space Station is the third brightest object in the sky, and NASA will notify you by text or email when its orbit combined with favorable conditions make for good sighting opportunities in your location. To sign up, Just Google: Spot the Station.

MUST SEE...

(Unlike selfies, these are not about me, but about travel discoveries I think you’d like to know about.)

Part of a “Made in America” manufacturing plant tour, the Clabber Girl Baking Powder plant and museum tour in Terre Haute, Indiana scored high marks with passengers. The highlight of the visit was the cooking class, complete with tasty instruction handouts and samples of each step-by-step creation. (Location: 900 Wabash Ave., Terre Haute, IN; and for tour and cooking class scheduling: 812-232-9446)

Quote Of The Day samples

“Football is like life – it requires perseverance, self-denial, hard work, sacrifice, dedication, and respect for authority.” – Vince Lombardi Jr.

“We’re all in this together if we’re in it at all.” ― Johnny Cash


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MotorCoach Blog 37

I am a motorcoach…

. . . normally a servant within my industry. But for the past week I have been out ‘n about providing service directly to my industry. My passengers have been fellow motorcoach industry servants. They are in St. Louis for back-to-back events: the IMG (International Motorcoach Group) Maintenance and Safety Forum and the UMA (United Motorcoach Association) Expo 2017.

One of my passengers, Gil, is the director of Fleet Maintenance for Ambassatours (Halifax, NS Canada). The Ambassatours company motto, “We live it, We love it, We know it,” could double as industry motto. Another passenger, Rich, holds the same position for Royal Hyway Tours, a 120-motorcoach operation more than four thousand miles west in Juneau, Alaska. Yet another, Steve, keeps a similar fleet running in California at . . . uh, I didn’t get the name of Steve’s company because I was distracted by an unfamiliar noise when I applied my breaks at that moment. Awkward noises . . . part of the life of a motorcoach. Or, maybe I’m just overly nit-picky. Perfectionism issues prevail when you’re the brainchild of engineers (like Rudy, an electrical engineer, and another of my passengers, visiting from Belgium as a representative of Van Hool). Anyway, hearing these world class mechanical nerds talk shop is an education in the nuts and bolts of “We live it, We love it, We know it.”

Of course, the love part of the equation is a many-moving-parts, diesel-driven kind of love, which often means love/hate. John Sieve is head of fleet maintenance at our Mid-American Coaches garage. I know he and his staff are never at a loss for things demanding their attention . . . some minor, some major. But these are the unseen heroes of the industry, the ones who keep mobilization fluid. I am glad to be in their care and never far removed from appreciation that I am on the road doing what I was made for because of them.

Selfies

(which by definition means I’m in them . . . though you might have to look for me)

The downtown Hyatt (at the Arch) was this year’s IMG forum headquarters. From there, it was off to the Missouri History Museum in Forest Park for an MCI sponsored event one evening and the Moto Museum for a Prevost sponsored event the next. Of course, I dressed appropriately on both occasions. The garage staff doesn’t just keep us running, they make sure we look our best.

At the Anheuser Busch Visitor and Tour Center, we were packed in mirror-to-mirror with friends from Cavalo and Vandalia Bus Lines. Nearly forty motorcoaches filled to capacity delivered the passengers and then waited for orders to return them to their hotels. In the foreground are (from left to right) 2017 Setra, Prevost, and Caio demo coaches. (See below for a closer look at these latest edition luxury coaches)

Here Is The News!

MEETING THE NEWS on the roadways of America, first-hand, real time, real world news—going out and discovering the news . . .

NEWS OF SUSTAINABILITY: Passenger, Dave Kestenbaum, was one of the event speakers. Dave is Director of the Certification for Sustainable Transportation, a program developed by the University of Vermont. Driven by research and innovation, CST strives to match information with technology to effectively reduce harmful emissions and increase energy efficiency in the passenger transportation sector. Utilizing a personal approach, CST has worked with over 7,000 drivers from companies in 42 states to increase awareness and elevate professional standards in energy efficiency and environmental stewardship. The program also employs research-based criteria to evaluate and rate vehicle efficiency.

NEWS OF NEW: I was glad to be a machine (insecurityproof) when a passenger came aboard gushing over pictures taken of 2017 display coaches: Caio, Prevost, Setra, and MCI.

NEWS IN THE CHATTER: “In 30 years of attending UMA events, this is the best shuttle experience I’ve had,” was one of the many affirming comments in the chatter of passengers. I will add from my experience: it was a pleasure working alongside coaches from neighbor garages Cavalo, Vandalia Bus Lines, Huskey, Central States, and southwestern Illinois Bus Company to serve our visiting friends from throughout this noble industry.

NEWS OF VITALITY AND NEED: There was lots of passenger conversation suggestive of a thriving industry. “We grew by thirty percent last year and expect to better that this year.” “We added six new coaches in 2016 and are looking at that many or more again in 2017.” Consequently, there is a nation-wide need for more drivers. In other words: lots of great jobs out there!

NEWS OF AWARDS: Alex Roman, a passenger visiting from California, is Managing Editor of Metro Magazine. Among numerous awards given during the event, Metro Magazine awarded Pacific Coachways of Garden Grove, California the Motorcoach Operator of the Year.

“If there is one more person out there who still believes scheduled coach service is for people who don’t own cars, or can’t afford to fly, our recipient for 2017 puts one more shovel of dirt – hopefully the last – on that ill-conceived notion.” With those opening remarks, David Hubbard of BUSRide Magazine presented Mark Richardson, President, LimoLiner Inc. (NYC/Boston), with the BUSRide Motorcoach Industry Achievement Award.

Congratulations to these and all award recipients!

MUST SEE...

(Unlike selfies, these are not about me, but about travel discoveries I think you’d like to know about.)

Voted one of the Top Ten Playgrounds in the World, City Museum offers one-of-a-kind fun for all ages.

Quote Of The Day samples

“The journey is like marriage. The certain way to be wrong is to think you control it.” ― John Steinbeck

“There are no foreign lands. It is the traveler only who is foreign.” – Robert Lewis Stevenson

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